Xiaomi has decided to discontinue its Mi brand and after that you will no longer see Mi branding devices in the market.
Xiaomi has recently announced that it will no longer launch its Mi brand products in the market. That is, now you will not get to see smartphones, smart TVs and other devices with Mi branding. The company has decided to replace the Mi brand i.e. Mi logo so that it can compete with other companies in the market. Because at present in the market, apart from Xiaomi, you will get to see the products of two other brands of the same company Mi and Redmi. Many times users also get confused about the brand. In such a situation, now the company will only offer devices of Redmi and Xiaomi brands.Also Read – Made in India company VingaJoy launches wireless party speaker, priced below Rs 3,000
Xiaomi has officially announced that the Mi brand will now be discontinued and devices of this brand will be seen in the market with the Xiaomi logo. The company has taken this decision to give uniformity to its global presence which is very important to give competition to other companies. In the coming time, you will see only Redmi and Xiaomi brand devices in the market. You will see this change not only in smartphones, but also in smart TVs, laptops and other IoT products. Products that come with Mi branding will now be seen with Xiaomi branding. Also Read – Cheap smartphone Nokia C01 Plus launched, will be available to Jio users at a very low price
Xiaomi took this big decision
Jaskaran Singh, Marketing Head, Xiaomi India said, “As a consumer centric brand, our focus has always been to bring new and innovative technology to the segment that meets the growing needs of consumers. . Our premium product series has received a great response from Xiaomi fans. According to Counterpoint in May 2021, Xiaomi India has captured 14% market share in the category of 20 thousand to 45 thousand rupees. It empowered us to push the boundaries of technology and innovation. Also Read – Samsung Galaxy M52 5G smartphone will be launched in India soon, listed on Amazon, will get many great features